Satu Indonesia Award 2024
- Client
- PT Pertamina (Persero)
- Year
- 2024
- Deliverables
- Concept & Planning, Production, Event Marketing
In 2024, IDEALIVE took center stage at ICE BSD to produce GEMAZ Fest 2024, a massive spectacle designed to unite and celebrate the gaming community with mainstream entertainment.
Understanding SATU Indonesia Awards
The SATU Indonesia Awards (Semangat Astra Terpadu Untuk Indonesia) is an annual national appreciation program by PT Astra International Tbk. It honors young, inspiring "heroes" who have made significant, sustainable contributions to society across five key pillars: Health, Education, Environment, Entrepreneurship, and Technology. Since its inception, the program has identified and supported inspirational young leaders driving social transformation across Indonesia.
THE IDEALIVE APPROACH
To accommodate the high-profile attendance of Astra's leadership, we built a frictionless infrastructure and custom IT ecosystems that ensured a seamless attendee journey. Finally, we achieved sustained Digital Resonance through Narrative Amplification, turning this significant physical milestone into a movement that resonated across the digital landscape.
